Travel and hospitality becomes key focus area for Kerala Startup Mission

Travel and hospitality are becoming focal sectors in the incubation activities of Kerala Startup Mission (KSUM), which is promoting such firms in a big way by acknowledging their bright prospects, the nodal agency said on the World Tourism Day.

With ‘Rethinking Tourism’ is being this year’s theme for the event on September 27, KSUM’s CEO Anoop Ambika said, “For a quarter century, Kerala has been a major tourism destination of national and global reputation. Right now, there is further change to that culture as Covid-19 has almost subsided and the world is returning to near-normalcy.”

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